Fu-Jui Hsueh

Fu-Jui Hsueh

Bachelor of Aviation (Management) - 2010 Graduate
Singapore — Singapore Airlines Cargo

UNSW Aviation provided me with a wealth of academic and industry-focused learning experiences. The Bachelor of Aviation (Management) program enabled me to build on my interest of airline economics and operations. During the degree, I was able to solve airline management problems through the study of extra courses such as Econometric Methods and Business Forecasting. At the end of second year, I was placed in two industry rotations at Qantas - Group Safety and Cabin Crew Resource Strategy. I found these placements particularly rewarding as I was able to apply the statistical skills gained at university in a practical way to improve the understanding of Crew Sickness and Crew Injury.

At the end of third year, I decided to continue to Honours, focusing my thesis on Airline Price & Product Strategies in the Sydney to Los Angeles market. At the same time I was also offered a job from Virgin Blue in Aircrew Planning. In the Aircrew Resource Analyst role, my tasks included the creation of productive crew pairings, resource and recruitment planning, and provision of recommendations on base strategy. In my role at Virgin as Research Analyst in Network Planning, I monitored competitor capacity changes, provided connectivity analysis, route analysis, market share analysis, market segmentation analysis, and high-level schedule analysis.

In my current role for Singapore Airlines Cargo I monitor and analyse cargo performance in South West Pacific (SWP), formulate sales & marketing strategies, facilitate coordination between sales regions, and devise and implement region-wide policies and tools across Australia & New Zealand for Singapore Airlines Cargo.

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